Staying relevant is the priority of any blog looking to connect with viewers as well as drive organic site traffic. However, this requires constant content creation – and with so much demand, sometimes creativity can run dry. Tailoring your website content to the time of year can be a great way to keep content feeling fresh.
Many holidays are celebrated during the summer season, presenting numerous opportunities for business blog topics. Yet it can be difficult to know how to integrate these topics into your blog. A good business blog must be cohesive, with a focus on your company and industry.
In order to simplify the process, we’ve curated a list of possible summer blog topics for your company as well as suggestions for possible articles. Read on to find inspiration to boost your business blog.
16 Topics to Write About This Summer
#1: Juneteenth
Juneteenth, celebrated on June 19, is a federal holiday in the United States. It commemorates the day that the last enslaved African Americans were emancipated. Juneteenth is often honored through religious services, gatherings, and festivals to celebrate freedom.
A blog post about Juneteenth can be a great way to educate your audience on the history of this holiday. Additionally, it is a day to acknowledge diversity and inclusion, both within the workplace and beyond. A blog post highlighting what these values mean to your organization may be ideal in recognition of this day.
#2: Fourth of July
The Fourth of July represents American independence, freedom, and community. U.S.-based companies can use this day as an opportunity to voice what these values may mean to them as well as give thanks to their supportive community.
#3: Graduation
Whether it’s from high school or college, graduation represents a big change for many individuals. Offering resources, such as career advice, may be useful for connecting with a younger audience of graduates. Additionally, you can highlight industry-specific career paths and educate customers further on your field.
#4: End of School
The end of the school year can be both a stressful and exciting time. For parents with young kids, it can be overwhelming as they try to juggle work and childcare simultaneously. Posts with suggestions on how to keep kids entertained over the summer may be helpful to parents in your customer base.
#5: Pride Month
Pride Month is celebrated over the entire month of June with the intent of achieving equal opportunity for LGBTQ+ Americans. Blog posts about Pride Month can be used to spotlight the important achievements of LGBTQ+ employees in your organization. They may also demonstrate your business’s support of the community.
#6: Father’s Day
Father’s Day is meant to honor the contributions of dads everywhere. In 2023, it is celebrated on June 18. An article about this day can show appreciation for the fathers in your community, whether they are within your organization or outside of it.
#7: Beating the Heat
In the heat of the summer it can be difficult to find fun indoor activities. Curating a list article, often known as a “listicle,” of fun indoor activities may be useful for your audience.
#8: Safe Fun in the Sun
In the summer, many peoples’ favorite pastime is to spend all day soaking in the sun. However, UV rays can cause irreversible damage and dehydration can be dangerous. Informing your audience about safe practices and activities for surviving the heat can be useful in keeping your community safe and healthy.
#9: Outdoor Activities
Staying active is necessary to stay healthy, and highlighting ways to do so in the summer heat can demonstrate how your business cares about both employee and customer health.
#10: Baseball
Baseball is the nation’s pastime, and the major league (MLB) season runs most of the summer. Posts supporting your local team can be great for engaging your audience.
#11: Summer Vacation
With so much time off school, many young people find themselves looking for things to do. Highlighting job opportunities or career path suggestions within your industry can be a great way to find future employees as well as connect with the local community.
#12: National Parks
July is U.S. Park and Recreation Month! For many, it is the chance to express their gratitude for the natural world and highlight the importance of its preservation. Park and Recreation Month can be an opportunity to demonstrate your organization’s commitment to sustainability and environmentally friendly practices.
#13: Grilling
Backyard barbecues and cookouts have long been associated with the summer months and are typically a way for a community to join together. Share some ways that your company connects with family and friends throughout the summer.
#14: International Day of Friendship
The International Day of Friendship originates back to 1919 but only became a holiday per the United Nations in 2011. It takes place every year on July 30th with the purpose of celebrating friendships between people, countries, and cultures.
Any organization requires a collaborative, diverse environment to function. An article highlighting your business’s values of cooperation and teamwork can be a great way to celebrate the International Day of Friendship.
#15: Summer Solstice
The summer solstice is the longest day of the year and typically falls on June 21. A majority of cultures around the world honor this holiday with feasts and gatherings with singing and dancing.
The summer solstice is also a time of reflection on the portion of the year that has passed as well as an opportunity to look ahead. It may be the perfect opportunity for an article on the past, present, and future of your company.
#16: National Dog Day
August 26 is national dog day and a fun way to celebrate our furry friends! Many companies choose to participate in this day by allowing employees to submit photos and videos of their dogs as a way to engage their community.
Should I Outsource My Business Blog Posts?
A business blog can be an invaluable way to connect with your audience, as well as attract new customers. However, it takes vast amounts of time, money, and creativity. The demands of business blogging can be overwhelming, and divert time away from other important business activities.
At WriteHQ we’re here to help. Our team of accomplished writers is able to take your blog to the next level, saving your business time and money. Our SEO-oriented approach can boost your company’s organic traffic and customer base.
Your blog is an investment, and its success is critical to the success of your company. Outsourcing to experienced writers can help to ensure that success. Interested? Schedule a free consultation with us today!
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